
Testimonial
Chris Parks
Wish Farms
Wish Farms is the largest continuous strawberry farm in the U.S., growing 750 acres
of strawberries within a broader 2,100-acre operation based in Plant City, Florida.
With 25 seasons in business and a decade focused on strawberry production, Chris
adopted automation to meet the demands of farming at scale. With DropControl,
he has simplified valve management, improved irrigation consistency, and gained
visibility into water and fertility use. What once took hours in the field now takes minutes from his phone.
Strawberry
750 acres
DropControl

Managing irrigation across 96 fields used to take multiple people and hours each day. Now I have full control with DropControl. I can make changes on the fly, monitor pressure, adjust, and keep the system running without stepping into the field, all in real time.
The reliability and simplicity of WiseConn’s system is what makes it
stand out. I can monitor pressure, schedule fertigation, and respond to
issues right away without sending someone out. We save labor and keep everything consistent.
Project Details:
- Crop Type: Strawberries
- Location: Plant City, Florida
- Irrigation System Type: Automated Drip Irrigation
Needs:
- Remote control of valves and pumps
- Monitoring and alerts for frost, fertigation, and system flushing
- Data access for water, pressure, and fertility tracking

Project Goals:
- Automate valve control
- Reduce manual labor, driving time, and vehicle maintenance costs
- Access precise irrigation data to support strawberry root health and berry quality
- Receive mobile alerts for: Frost protection Flushing events Fertigation timing Valve and pump operation PSI monitoring
Results:
- Replaced manual valve operation with centralized, remote scheduling and control
- Reduced labor hours and vehicle use across 96 fields
- Improved response time to frost and hurricane-related saltwater intrusion
- Improved irrigation timing to support crop health and maintain berry quality
- Collected seasonal data to guide irrigation and fertigation decisions each year



